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video auxiliar httpsyoutubenxOb3yRg THIS DOCUDRAMA IS A MUSTSEE FOR ANYONE WHO USES SOCIAL MEDIA TO STAY CONNECTED Theres an ageold adage in communication studies the medium is the message Its a pretty simple idea a platform and the ideas it conveys are inextricably linked Ideas disseminated on Twitter bring with them the urgency implied by character limits Personal Facebook posts presume an audience of people the author knows in real life Academic textbooks carry with them all the problematics of educational institutions historical instances of racism classism and gatekeeping So there lies the problem with the new Netflix docudrama The Social Dilemma Its an urgent film centered around the havoc social media is wreaking on society Collectively our mental health is getting much worse our political systems are at stake and our personal information is being continuously ferried between large corporations The Social Dilemma and particularly former Google employee Tristan Harris acts as a whistleblower warning us of the dangers of the overuse of our phones and our social media accounts Social media is the monster to which we have fallen captive and per The Social Dilemma there are nearly no ways out These are important points So whats the problem Well the medium is the message The film is streaming on Netflix a forprofit streaming service that makes use of the algorithms the film so ardently vilifies Rather than being made freely available on YouTube or better yet Vimeo The Social Dilemma assumes an audience with access to Netflix This is gatekeeping at its most troublesome the sobering facts and figures present in the film should be freely available to all not only those with a Netflix account who have consented to the sale and manipulation of their personal information This looming problem aside The Social Dilemma should be mandatory viewing for all young adults The film interweaves testimonies from former social media executives with a fictional narrative of a family torn apart by offshore data hoarders Smartly the film doesnt make enemies of either side of the political spectrum the conspiracy theorists to which the familys son falls victim are militant centrists The Social Dilemma presents two worlds ours and this fictional familys as mirrors of each other chillingly neither is more frightening than the other Theres something of a general assumption that our social media accounts are mining our data For the most part we dont care Facebooks just giving us targeted ads for consumer products right Weve all made a joke about Zuckerberg listening to our conversations its fairly innocuous right Wrong The algorithms that make our digital hive work dont want to sell you products they want to sell you to the highest bidder You are the product The film quotes Edward Tufte There are only two industries that refer to their customers as users illegal drugs and software Silicon Valley has gotten us addicted to their products Facebooks like button is a core example of this in the film and they keep coming up with new ways to toy with our attention spans and neuroses Think thats hyperbolic Take note of how many times you refresh Instagram or Twitter the next time you use them see how new posts always seem to rise to the top of your feed Thats no accident thats user retention and as weve seen user is something of a loaded word in this space The Social Dilemma has hit the small screen at a crucial time in global history it comments on how social media has swayed public perception of COVID19 and the upcoming US election among other international crises Theres a very real subsect of the Internet run entirely by Russia in order to manipulate American politics per the film Twitter is not only a tool but a weapon and The Social Dilemma isnt afraid to make that gutsy assertion In all The Social Dilemma deserves the praise its receiving across the board but the film also demands of its audience a certain scrutiny one Im not sure its critics have widely afforded it It nobly asks us to stay alert and to monitor our own parasitic relationships with the apps that keep us connected but it also innately feeds the algorithmic beast with its presence on Netflix Watch it but do so with the understanding that there is work to do Theres too much at stake not to take The Social Dilemma seriously The addictive internet In the globalized world the ways of communication have increased and changed by ways that were never sawed before It means one person in Brazil can communicate and interact with another person in Australia at the same time if the both are connected on the internet The internet gave space to the social media who keep these kinds of interactions but with the growth of the scale of the apps and the users we can see how social media can make a havoc on our society The whistleblower of this catastrophe was shown in the docudrama The Social Dilemma by Tristan Harris Basically the movie shows the ways that social media cross the threshold handling with your user datas what for us would be harmless on the internet its an adversating weapon Its notable how easily we can find information about anything just by searching on the google website instagram or website and its exactly that which connects us with what happens in the world But there is something which escapes from our frontal vision and our stream of consciousness when you dont pay to see the information youre the currency trading The social media makes an exchange with the user they give him information by the way he pays with the datas and personal information The only constant in this exchange is the way we fall captive and dont care about the real meaning of this trade When the user starts to verify his feed in Facebook its more interesting to him to only see notices and publications that he agrees with the algorithm makes it possible by the analysis of his searches and publications So its easy to see in Twitter Facebook and Instagram for example users are segregated with their only truth using their fixed mindset as something that limits the expansion of your peripheral visions As a consequence we have acts of political religious and cultural violence in forums becoming real in demonstrations Thrive amidst its not a reality when hate crimes have been committed in the social media Its more dangerous when in the middle of all that hate the users just scroll down when they see another notice who doesnt like it To make an effective change and let go of these negative points that social media and globalization brought with the necessity of adverts its necessary the conscientization of the users that they are being manipulated by their smartphones Change the flux mindset to find to analyze who its the product of this relation who its being sold we as civilization will work to change policies and laws that govern data processing on social networks and on the internet The addictive internet In the globalized world the ways of communication have increased and changed by ways that were never sawed before It means one person in Brazil can communicate and interact with another person in Australia at the same time if the both are connected on the internet The internet gave space to the social media who keep these kinds of interactions but with the growth of the scale of the apps and the users we can see how social media can make a havoc on our society The whistleblower of this catastrophe was shown in the docudrama The Social Dilemma by Tristan Harris Basically the movie shows the ways that social media cross the threshold handling with your user datas what for us would be harmless on the internet its an adversating weapon Its notable how easily we can find information about anything just by searching on the google website instagram or website and its exactly that which connects us with what happens in the world But there is something which escapes from our frontal vision and our stream of consciousness when you dont pay to see the information youre the currency trading The social media makes an exchange with the user they give him information by the way he pays with the datas and personal information The only constant in this exchange is the way we fall captive and dont care about the real meaning of this trade When the user starts to verify his feed in Facebook its more interesting to him to only see notices and publications that he agrees with the algorithm makes it possible by the analysis of his searches and publications So its easy to see in Twitter Facebook and Instagram for example users are segregated with their only truth using their fixed mindset as something that limits the expansion of your peripheral visions As a consequence we have acts of political religious and cultural violence in forums becoming real in demonstrations Thrive amidst its not a reality when hate crimes have been committed in the social media Its more dangerous when in the middle of all that hate the users just scroll down when they see another notice who doesnt like it To make an effective change and let go of these negative points that social media and globalization brought with the necessity of adverts its necessary the conscientization of the users that they are being manipulated by their smartphones Change the flux mindset to find to analyze who its the product of this relation who its being sold we as civilization will work to change policies and laws that govern data processing on social networks and on the internet