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II Read the text and answer the questions Ilse Valfré Turned Her Hobby into a Global Fashion Brand From teacher to fashion blogger Young Mexican entrepreneur Ilse Valfré began her career with a fashion blog on social media site Tumblr where she used to share her drawings in her free time At the time she was working as a preschool teacher in San Diego USA Sketching for fun She has always loved comic books and anime and her unconventional female cartoon characters reflect this They appealed to a lot of people who then started following her blog online Drawing was always a hobby so I decided to post my illustrations and build a business around my art she says She used social media to share her drawings Her love of Japanese cartoons influenced her style Responda às questões a seguir em PORTUGUÊS Como o texto descreve o início das tendências da moda Quais eram os principais grupos de pessoas que influenciavam as tendências de moda em tempos passados 4 pontos Sua resposta Como a indústria da moda passou a influenciar as tendências de moda 4 pontos De que maneira as empresas de moda passaram a ditar o que era considerado moda Sua resposta Responda às questões a seguir em PORTUGUÊS Como Ilse Valfré inicialmente começou sua carreira no mundo da moda 4 pontos Qual era a sua ocupação antes de se tornar uma empreendedora de moda Sua resposta Como a marca de moda de Ilse Valfré conseguiu competir com grandes marcas de moda como Zara e HM 4 pontos Sua resposta I Read the text and answer the questions Trendsetters It is natural that people want to wear clothes that make them look attractive But who decides whats fashionable How do fashion trends start Centuries ago clothes used to be very expensive so most people had only a few clothes But the richest people could buy new clothes every season or month or even every week So thats what they did Of course their new clothes had to look different too so everyone could see they were new Then middleclass people who werent as wealthy also started spending more on clothes to keep up They did this to prove their social status was closer to those at the top Royal families were the first trendsetters those that everyone else tried to imitate They could even turn their mistakes into fashion trends It is often said that Edward the Prince of Wales at the turn of the 20th century was responsible for the style of the crease in mens formal pants One day his servant made a mistake as he was ironing Instead of making the front flat like people always had done he pressed the sides of the legs together and made a crease in them When the prince put his suit on for an important reception others saw what happened A prince never makes a mistake Everyone wanted to look like him so they started copying the new fashion By this time clothes had also become more affordable and the fashion industry realized what an opportunity they had to make money by dictating the trends They started to tell their customers through ads billboards or TV shows what fashionable people should wear Since they changed the styles from season to season people went out and bought new clothes every time Fashion became big business for the clothing industry However these days celebrities have more influence on trends than fashion companies When a YouTube star or a movie actor starts wearing something different soon everyone follows their example Fashion no longer changes with the seasons Some trends only last a few weeks before something new comes along The purpose of the article is to promote a particular fashion style protest against the practices of the fashion industry talk about the lives of the most important trendsetters explain the influences behind fashion trends In the first paragraph the adjective natural line 2 is used to mean not manmade relaxed casual normal as expected something you are born with What do you think the topic of the article will be starting your own business blogging in your spare time how to get lots of followers on social media how to make money in a competitive industry What do you think the main idea of the article will be Bloggers often make lots of money Its easy to turn a hobby into a successful business Its very difficult to be successful in the fashion world You can build a successful career from small beginnings What type of artwork do you think the article is about animals cartoons spirits paintings From the articles title pictures and captions we can infer that Ilse Valfrés hobby is writing letters to magazines illustrating books drawing pictures chatting on social media A business idea When Valfré discovered that in China people were using her illustrations on clothes and selling them on the Internet she was angry But she realized there was a market for her work So she started her own line of merchandise putting her designs on bags and Tshirts and they sold out quickly Making good money Today Valfrés company based in Los Angeles is a global brand Her products which include a wide variety of womens clothing accessories prints and greetings cards sell in many different countries and the company is very profitable Creating products with a difference But how is Valfré able to compete with big fashion brands like Zara and HM She says We work hard to stay creative and make unique products with limited runs for each design Women want to be different not look like everybody else Which statements below are true about the past according to the article 1 The wealthier you were the more clothes you had 2 It was important for new clothes to have a different style from old ones 3 People who were less wealthy often tried to copy what rich people wore all 1 and 3 1 and 2 2 and 3 Who does the author think mainly dictates fashion today people on YouTube famous people the movie industry It varies from season to season RESOLUÇÃO DE INGLÊS 1 The purpose of the article is to D explain the influences behind fashion trends 2 In the first paragraph the adjective natural line 2 is used to mean ALTERNATIVA normal as expected 3 Which statements below are true about the past according to the article all 4 Who does the author think mainly dictates fashion today famous people 5 Como o texto descreve o início das tendências da moda Quais eram os principais grupos de pessoas que influenciavam as tendências de moda em tempos passados O texto explica que as tendências da moda começaram entre os grupos mais ricos da sociedade especialmente as famílias reais e a nobreza que compravam novas roupas constantemente para mostrar seu status social As roupas precisavam ser diferentes das antigas para que todos percebessem que eram novas Assim os reis rainhas e príncipes tornaramse os primeiros trendsetters servindo de exemplo para que as classes médias tentassem imitálos 6 Como a indústria da moda passou a influenciar as tendências de moda De que maneira as empresas de moda passaram a ditar o que era considerado moda Mediante o passar do tempo as roupas ficaram mais acessíveis e a indústria da moda percebeu uma oportunidade de lucro passando a ditar o que seria considerado moda As empresas começaram a influenciar o público por meio de propagandas outdoors e programas de TV indicando o que as pessoas elegantes deveriam vestir Ao mudar os estilos a cada estação incentivaram os consumidores a comprar roupas novas com frequência transformando a moda em um grande negócio lucrativo 7 What type of artwork do you think the article is about cartoons 8 From the articles title pictures and captions we can infer that Ilse Valfrés hobby is drawing pictures 9 What do you think the topic of the article will be starting your own business 10 What do you think the main idea of the article will be You can build a successful career from small beginnings 11 Como Ilse Valfré inicialmente começou sua carreira no mundo da moda Ilse Valfré começou publicando seus desenhos autorais no Tumblr um blog de moda e arte onde compartilhava suas ilustrações inspiradas em quadrinhos e anime O sucesso de suas postagens atraiu muitos seguidores despertando o interesse do público por seu estilo único 12 Qual era a sua ocupação antes de se tornar uma empreendedora de moda Antes de entrar no mundo da moda Ilse Valfré trabalhava como professora de educação infantil em San Diego nos Estados Unidos 13 Como a marca de moda de Ilse Valfré conseguiu competir com grandes marcas de moda como Zara e HM A marca de Ilse Valfré se destacou por criar produtos exclusivos e criativos com edições limitadas para cada design Essa estratégia atraiu mulheres que buscavam ser diferentes e não queriam usar as mesmas roupas de todos Assim sua marca conquistou um público fiel e conseguiu competir com grandes empresas do setor
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II Read the text and answer the questions Ilse Valfré Turned Her Hobby into a Global Fashion Brand From teacher to fashion blogger Young Mexican entrepreneur Ilse Valfré began her career with a fashion blog on social media site Tumblr where she used to share her drawings in her free time At the time she was working as a preschool teacher in San Diego USA Sketching for fun She has always loved comic books and anime and her unconventional female cartoon characters reflect this They appealed to a lot of people who then started following her blog online Drawing was always a hobby so I decided to post my illustrations and build a business around my art she says She used social media to share her drawings Her love of Japanese cartoons influenced her style Responda às questões a seguir em PORTUGUÊS Como o texto descreve o início das tendências da moda Quais eram os principais grupos de pessoas que influenciavam as tendências de moda em tempos passados 4 pontos Sua resposta Como a indústria da moda passou a influenciar as tendências de moda 4 pontos De que maneira as empresas de moda passaram a ditar o que era considerado moda Sua resposta Responda às questões a seguir em PORTUGUÊS Como Ilse Valfré inicialmente começou sua carreira no mundo da moda 4 pontos Qual era a sua ocupação antes de se tornar uma empreendedora de moda Sua resposta Como a marca de moda de Ilse Valfré conseguiu competir com grandes marcas de moda como Zara e HM 4 pontos Sua resposta I Read the text and answer the questions Trendsetters It is natural that people want to wear clothes that make them look attractive But who decides whats fashionable How do fashion trends start Centuries ago clothes used to be very expensive so most people had only a few clothes But the richest people could buy new clothes every season or month or even every week So thats what they did Of course their new clothes had to look different too so everyone could see they were new Then middleclass people who werent as wealthy also started spending more on clothes to keep up They did this to prove their social status was closer to those at the top Royal families were the first trendsetters those that everyone else tried to imitate They could even turn their mistakes into fashion trends It is often said that Edward the Prince of Wales at the turn of the 20th century was responsible for the style of the crease in mens formal pants One day his servant made a mistake as he was ironing Instead of making the front flat like people always had done he pressed the sides of the legs together and made a crease in them When the prince put his suit on for an important reception others saw what happened A prince never makes a mistake Everyone wanted to look like him so they started copying the new fashion By this time clothes had also become more affordable and the fashion industry realized what an opportunity they had to make money by dictating the trends They started to tell their customers through ads billboards or TV shows what fashionable people should wear Since they changed the styles from season to season people went out and bought new clothes every time Fashion became big business for the clothing industry However these days celebrities have more influence on trends than fashion companies When a YouTube star or a movie actor starts wearing something different soon everyone follows their example Fashion no longer changes with the seasons Some trends only last a few weeks before something new comes along The purpose of the article is to promote a particular fashion style protest against the practices of the fashion industry talk about the lives of the most important trendsetters explain the influences behind fashion trends In the first paragraph the adjective natural line 2 is used to mean not manmade relaxed casual normal as expected something you are born with What do you think the topic of the article will be starting your own business blogging in your spare time how to get lots of followers on social media how to make money in a competitive industry What do you think the main idea of the article will be Bloggers often make lots of money Its easy to turn a hobby into a successful business Its very difficult to be successful in the fashion world You can build a successful career from small beginnings What type of artwork do you think the article is about animals cartoons spirits paintings From the articles title pictures and captions we can infer that Ilse Valfrés hobby is writing letters to magazines illustrating books drawing pictures chatting on social media A business idea When Valfré discovered that in China people were using her illustrations on clothes and selling them on the Internet she was angry But she realized there was a market for her work So she started her own line of merchandise putting her designs on bags and Tshirts and they sold out quickly Making good money Today Valfrés company based in Los Angeles is a global brand Her products which include a wide variety of womens clothing accessories prints and greetings cards sell in many different countries and the company is very profitable Creating products with a difference But how is Valfré able to compete with big fashion brands like Zara and HM She says We work hard to stay creative and make unique products with limited runs for each design Women want to be different not look like everybody else Which statements below are true about the past according to the article 1 The wealthier you were the more clothes you had 2 It was important for new clothes to have a different style from old ones 3 People who were less wealthy often tried to copy what rich people wore all 1 and 3 1 and 2 2 and 3 Who does the author think mainly dictates fashion today people on YouTube famous people the movie industry It varies from season to season RESOLUÇÃO DE INGLÊS 1 The purpose of the article is to D explain the influences behind fashion trends 2 In the first paragraph the adjective natural line 2 is used to mean ALTERNATIVA normal as expected 3 Which statements below are true about the past according to the article all 4 Who does the author think mainly dictates fashion today famous people 5 Como o texto descreve o início das tendências da moda Quais eram os principais grupos de pessoas que influenciavam as tendências de moda em tempos passados O texto explica que as tendências da moda começaram entre os grupos mais ricos da sociedade especialmente as famílias reais e a nobreza que compravam novas roupas constantemente para mostrar seu status social As roupas precisavam ser diferentes das antigas para que todos percebessem que eram novas Assim os reis rainhas e príncipes tornaramse os primeiros trendsetters servindo de exemplo para que as classes médias tentassem imitálos 6 Como a indústria da moda passou a influenciar as tendências de moda De que maneira as empresas de moda passaram a ditar o que era considerado moda Mediante o passar do tempo as roupas ficaram mais acessíveis e a indústria da moda percebeu uma oportunidade de lucro passando a ditar o que seria considerado moda As empresas começaram a influenciar o público por meio de propagandas outdoors e programas de TV indicando o que as pessoas elegantes deveriam vestir Ao mudar os estilos a cada estação incentivaram os consumidores a comprar roupas novas com frequência transformando a moda em um grande negócio lucrativo 7 What type of artwork do you think the article is about cartoons 8 From the articles title pictures and captions we can infer that Ilse Valfrés hobby is drawing pictures 9 What do you think the topic of the article will be starting your own business 10 What do you think the main idea of the article will be You can build a successful career from small beginnings 11 Como Ilse Valfré inicialmente começou sua carreira no mundo da moda Ilse Valfré começou publicando seus desenhos autorais no Tumblr um blog de moda e arte onde compartilhava suas ilustrações inspiradas em quadrinhos e anime O sucesso de suas postagens atraiu muitos seguidores despertando o interesse do público por seu estilo único 12 Qual era a sua ocupação antes de se tornar uma empreendedora de moda Antes de entrar no mundo da moda Ilse Valfré trabalhava como professora de educação infantil em San Diego nos Estados Unidos 13 Como a marca de moda de Ilse Valfré conseguiu competir com grandes marcas de moda como Zara e HM A marca de Ilse Valfré se destacou por criar produtos exclusivos e criativos com edições limitadas para cada design Essa estratégia atraiu mulheres que buscavam ser diferentes e não queriam usar as mesmas roupas de todos Assim sua marca conquistou um público fiel e conseguiu competir com grandes empresas do setor